Most-Followed Motorsport Accounts on Instagram 2026
Race weekends generate a constant stream of content, and this ranking tracks the organisations behind it. Formula racing teams and series, rally and endurance championships, MotoGP and superbike outfits, stock car and touring car organisations, circuits and race promoters, plus the sponsors and media brands built around competition. Ordering comes from live follower counts and refreshes continuously through the season, so title fights and new liveries register quickly. It is a clear view of which paddocks and championships hold the largest audiences worldwide.
Use this list to find the most influential accounts for partnerships and campaigns. Filter by country and category, sort by followers, and export the top 100 to plan outreach, from FORMULA 1® at number one to fast-rising names further down the ranking.
| Rank | Creator | Followers |
|---|---|---|
| 4 |  Scuderia Ferrari Hp @scuderiaferrari | 21M 2.0% eng |
| 5 |  Max Verstappen @maxverstappen1 | 19.4M 5.7% eng |
| 6 |  Motogp™ @motogp | 18.3M 0.3% eng |
| 7 |  Mercedes-AMG PETRONAS F1 Team @mercedesamgf1 | 17M 1.0% eng |
| 8 |  McLaren @mclarenf1 | 16.5M 1.3% eng |
| 9 |  Oracle Red Bull Racing @redbullracing | 15.9M 0.3% eng |
| 10 |  Daniel Ricciardo @danielricciardo | 10M 4.7% eng |
| 11 |  George Russell @georgerussell63 | 9.5M 5.9% eng |
| 12 |  Andrea Kimi Antonelli @kimi.antonelli | 9.4M 7.2% eng |
| 13 |  Marc Márquez @marcmarquez93 | 8.5M 2.4% eng |
| 14 |  Fernando Alonso @fernandoalo_oficial | 7.9M 2.5% eng |
| 15 |  Aston Martin Aramco Cognizant @astonmartinf1 | 5.4M 0.9% eng |
| 16 |  GAZOO Racing† @toyota_gazoo_racing | 5.1M 0.1% eng |
| 17 |  BWT Alpine F1 Team @alpinef1team | 5M 1.0% eng |
| 18 |  Red Bull Motorsports @redbullmotorsports | 4.5M 5.6% eng |
| 19 |  Scuderia AlphaTauri @visacashapprb | 4.1M 0.4% eng |
| 20 |  Audi Revolut F1 Team @audif1 | 3.8M 0.1% eng |
| 21 |  Lamborghini Squadra Corse @lamborghinisc | 3.8M 0.1% eng |
| 22 |  World Rally Championship @officialwrc | 3.3M 1.0% eng |
| 23 |  Dakar Rally @dakarrally | 2.8M 0.3% eng |
| 24 |  Supercross LIVE!† @supercrosslive | 2.2M 0.5% eng |
| 25 |  Toprak Razgatlıoğlu @toprakrazgatlioglu7 | 2.1M 2.5% eng |
| 26 |  Ford Performance @fordracing | 2M 0.1% eng |
| 27 |  Flavio Briatore† @briatoreflavio | 2M 2.1% eng |
| 28 |  WorldSBK @worldsbk | 1.9M 0.3% eng |
| 29 |  Nürburgring† @nuerburgring | 1.8M 0.1% eng |
| 30 |  Michael Schumacher @michaelschumacher | 1.7M 6.9% eng |
| 31 |  Kevin Magnussen @kevinmagnussen | 1.5M 6.2% eng |
| 32 |  MXGP @mxgp | 1.5M 0.1% eng |
| 33 |  FIA World Endurance Championship @fiawec_official | 1.4M 2.9% eng |
| 34 |  Toni Bou @tonibou | 1.2M 1.6% eng |
| 35 |  Jeremy Stenberg @twitchthis8 | 1M 0.6% eng |
| 36 |  Porsche Motorsport @porsche.motorsport | 794.3k 2.1% eng |
| 37 |  Motorsport.tv @autosportextra | 733.8k 0.5% eng |
| 38 |  StuntFreaksTeam @stuntfreaksteam | 675.5k 0.7% eng |
| 39 |  Silverstone @silverstonecircuit | 672.3k 1.2% eng |
| 40 |  Nyck De Vries @nyckdevries | 650.8k 11.7% eng |
| 41 |  Quadrant† @quadrant | 527.7k 1.8% eng |
| 42 |  K A L L E R O V A N P E R ä @kallerovanpera | 511.8k 10.6% eng |
| 43 |  Porsche Customer Racing @porsche.customerracing | 396.3k 2.7% eng |
| 44 |  Dirk Schouten @dirk_schouten_ | 390.5k 1.0% eng |
| 45 |  Max Hart @maxhartracing | 296.6k 1.1% eng |
| 46 |  Drift Games @driftgames.life | 259.5k 0.9% eng |
| 47 |  Romain Febvre @romainfebvre | 258.3k 1.4% eng |
| 48 |  Dirty Mo Media @dirtymomedia | 251.6k 1.1% eng |
| 49 |  Hillclimb Monsters @hillclimbmonsters | 248.9k 17.6% eng |
| 50 |  Mariusz Pelikański | Aleksander Pelikański | Młody Pelikan Rally @mlody.pelikan | 219.8k 0.1% eng |
| 51 |  Black Smoke Racing† @blacksmokeracing | 219.7k 1.4% eng |
| 52 |  Circuit De Spa Francorchamps @circuit_spa_francorchamps | 214.8k 0.3% eng |
| 53 |  Enduro Krzeszowice Official @enduro_krzeszowice | 144.2k 0.9% eng |
| 54 |  Madsostberg @madsostberg | 130.7k 0.9% eng |
| 55 |  Nico Abad @nicoabad | 121.3k 0.4% eng |
| 56 |  TOSFED† @tosfedofficial | 114.8k 0.3% eng |
| 57 |  GATEBIL AS @gatebil_official | 89.3k 0.5% eng |
| 58 |  ”TEAM | A P | RACING | SWEDEN” @ap.racing.off | 76.2k 0.0% eng |
| 59 |  Paweł Danilczuk @rajdowy_felix_lifestyle | 52.6k 2.9% eng |
| 60 |  Intercity Istanbul Park @intercitypark | 43.9k 1.3% eng |
| 61 |  Borusan Otomotiv Motorsport @bomotorsport | 31.7k 1.0% eng |
| 62 |  INeuron Interview Prep @ineuron_interviewprep | 24.9k 0.0% eng |
| 63 |  TU Graz Racing Team @tugracing | 22.4k 0.8% eng |
| 64 |  Apex Masters† @apexmasters | 20.1k 2.1% eng |
| 65 |  Toksport WRT @toksportwrt | 20.1k 1.0% eng |
| 66 |  Castrol Ford Team Türkiye @castrolfordtr | 19.4k 5.6% eng |
| 67 |  Sondre "Gekko" Haga† @sondregekkohaga | 13.2k 3.0% eng |
| 68 |  Morten Lyngøy @mortenlyngoy_motorsport | 6.5k 0.3% eng |
| 69 |  PagoaMotorSport @pagoamotorsport | 1.2k 21.9% eng |
Frequently asked questions
Who has the most followed account in this ranking?+
FORMULA 1® (@f1) leads with 44.5M followers, ranking number one among the 69 profiles tracked in Most-Followed Motorsport Accounts on Instagram 2026.
How is the Most-Followed Motorsport Accounts on Instagram 2026 ranking compiled?+
It is generated from Orbitvibe's live database of 240 million creators, ordered by current follower count. Every entry shows the creator or brand, its content category, country, and a direct link to the profile.
Can I filter this list by country or category?+
Yes. Use the search box and country selector to narrow the list, sort by followers or engagement, and browse related rankings by platform, country and category from the sidebar.
How often is this list updated?+
The ranking is refreshed regularly from live data. It was last updated on October 26, 2026.
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