Most Followed Fashion & Beauty Creators on YouTube in United States 2026
The biggest names in fashion & beauty. This 2026 ranking lists follower counts, creator names, content categories and countries, with a direct profile link for every account, drawn from Orbitvibe's database of 240 million creators.
Use this list to find the most influential accounts for partnerships and campaigns. Filter by country and category, sort by followers, and export the top 100 to plan outreach, from Augusto Weid at number one to fast-rising names further down the ranking.
| Rank | Creator | Followers |
|---|---|---|
| 4 |  Denitslava @denitslavamakeup | 8.4M |
| 5 |  Yee Yee Life @yeeyeelife | 8.2M |
| 6 |  Brilliant Art @brilliantart | 7.1M |
| 7 |  Steve-O @steveo | 7M |
| 8 |  The Beauty Hub @thebeautyhub | 7M |
| 9 |  ELLO @ello | 5.8M |
| 10 |  TRAX NYC @traxnycdiamondjewelry | 4.8M |
| 11 |  itsonyambu @itsonyambu8769 | 3.6M |
| 12 |  밀러나 Milana @milanafamilyshowen | 3.5M |
| 13 |  Jenn @jennysbeautylab | 3.4M |
| 14 |  Skyyjade | 3.4M |
| 15 |  Aspyn Ovard @aspynovard_ | 3.3M |
| 16 |  Christina Kalamvokis @christinakayy | 3M |
| 17 |  little peach mother @littlepeachmother | 2.9M |
| 18 |  Lucas & Friends By RV AppStudios @rvappstudios | 2.8M |
| 19 |  Augusto Weid @augustowtfx | 2.8M |
| 20 |  Gold Mania @goldmaniatv | 2.8M |
| 21 |  Hailey Rhode Bieber @haileyrhodebieber | 2.7M |
| 22 |  Trixie Cosmetics @trixie | 2.4M |
| 23 |  Tessa @tessapeay | 2.4M |
| 24 |  Adelaine Morin @c0ok1emonster | 2.3M |
| 25 |  Erin Parsons @erinparsonsmakeup | 2.2M |
| 26 |  Celaine's Asmr @celainesasmr | 2.2M |
| 27 |  Natalia Taylor @nataliataylor | 2.1M |
| 28 |  ITest @iteste | 2M |
| 29 |  Onision @onision | 2M |
| 30 |  Steve-O @steveotelevision | 2M |
| 31 |  Kevin Samuels @bykevinsamuels | 1.9M |
| 32 |  Sanne Vloet @sannevloet | 1.9M |
| 33 |  Joe Ando @joeando6636 | 1.8M |
| 34 |  Wishtrend TV @wishtrendtv | 1.8M |
| 35 |  DASIA TEMIA @dasiatemia | 1.8M |
| 36 |  Onision @xovariun | 1.7M |
| 37 |  Brianna's World @b2cutecupcakes | 1.7M |
| 38 |  Outfits Check @outfitscheck | 1.7M |
| 39 |  Woolen Craft @woolencraft | 1.7M |
| 40 |  Kiki Quesada @kikizcosmeticz | 1.6M |
| 41 |  Mᴀʀʟᴇɴᴀ Sᴛᴇʟʟ @marlenastell | 1.6M |
| 42 |  Nakshi Kantha World @nakshikanthaworld | 1.6M |
| 43 |  Aaliyah Jay @msaaliyahjay | 1.6M |
| 44 |  Aleks Ponomareva @yaffiedreams | 1.6M |
| 45 |  𝑲𝒂𝒓𝒆𝒏 𝒀𝒆𝒖𝒏𝒈 @iamkareno | 1.5M |
| 46 |  Diva Angel Life @divaangellife | 1.5M |
| 47 |  Johnny Ross @johnnyross | 1.5M |
| 48 |  Will U Push The Button @willupushthebutton | 1.4M |
| 49 |  Tatered @tatered | 1.4M |
| 50 |  Amazing Sewing @amazingsewing4722 | 1.4M |
| 51 |  Adelaine Morin @adelainescameraroll | 1.4M |
| 52 |  Crochet For Baby @crochetforbaby | 1.4M |
| 53 |  liekick @liekick | 1.4M |
| 54 |  Krystal Oh @krystaloh | 1.4M |
| 55 |  Onision @speaks | 1.4M |
| 56 |  Snega @hugsandpeaches | 1.4M |
| 57 |  Hair Inspiration @hairinspiration | 1.3M |
| 58 |  MilArt Marroquin @milartmarroquin | 1.3M |
| 59 |  Galaxy Health Club @galaxyhealthclub | 1.3M |
| 60 |  Lam Trieu Vy Diamond OFFICIAL @lamtrieuvydiamond | 1.3M |
| 61 |  Kalitaku @kalitaku1 | 1.3M |
| 62 |  JessaKae @jessakae | 1.3M |
| 63 |  Missy Sue @missysuehair | 1.3M |
| 64 |  LuLuisa @luluisa | 1.2M |
| 65 |  Manan Ghazaryan @manancosmetolog | 1.2M |
| 66 |  Rosie @rosiegraham444 | 1.2M |
| 67 |  Luiza Suarez @modaplus.2 | 1.1M |
| 68 |  Rose Anvil | Handmade Goods @roseanvil | 1.1M |
| 69 |  KIANA BONOLLO @kianabonollo | 1.1M |
| 70 |  Kasey .𖥔 ݁ ³³³ @stillglamorus | 1.1M |
| 71 |  Yana @yanalina | 1.1M |
| 72 |  Kevin Quevedo @kevquebb | 1.1M |
| 73 |  Fashionista Hairstyles @fashionistahairstyles | 1M |
| 74 |  QOVES @qovesstudio | 1M |
| 75 |  SNKV @snkv | 1M |
| 76 |  Worldnetgifts @worldnetgifts | 1M |
| 77 |  خياطة وموضة @grindandgrowshow | 1M |
| 78 |  Lana Rhoades @lanarhoadesand2g1k | 1M |
| 79 |  Jacob & Co. @jacobcoofficial | 1M |
| 80 |  Kayla Ryan @kayla.ryan1 | 956k |
| 81 |  PUMA @puma | 923k |
| 82 |  Elizabeth A Seibert @lizseibert | 885k |
| 83 |  Sam Villa @samvillahair | 880k |
| 84 |  Evan Guerrero @evanthorizon | 873k |
| 85 |  Olivia Bottega | Wedding Dresses @oliviabottega | 847k |
| 86 |  SHEIN.COM @sheinofficial | 843k |
| 87 |  TheGoldenFamily @amazon_lovers | 839k |
| 88 |  Asheley Baca @asheleyspam | 830k |
| 89 |  Manuel Martinez @mrmannyy | 820k |
| 90 |  Vettsy @vettsystore | 819k |
| 91 |  Blake Gray @blakegray5445 | 810k |
| 92 |  OddSox @oddsoxco | 799k |
| 93 |  PassioKnit Goods @passioknitkelsie | 777k |
| 94 |  SHEFIT® @shefitapparel | 768k |
| 95 |  Avi Rahmanim @avithegemguy | 756k |
| 96 |  Aidette Cancino @aidettelovesbeautyxo | 749k |
| 97 |  📍𝙒𝙚𝙨𝙩𝙘𝙝𝙚𝙨𝙩𝙚𝙧, 𝙉𝙔 𝙉𝙖𝙞𝙡 𝙏𝙚𝙘𝙝 • 𝟏𝟎𝟓𝟕𝟑 @nailedbydache | 744k |
| 98 |  Franns @frannces | 729k |
| 99 |  JIYOONTV | MILD (지윤TV | 순한맛) @jiyoontv | 724k |
| 100 |  Lennieth @lennieth | 722k |
| 101 |  B.Hooked Crochet @bhookedcrochet | 707k |
| 102 |  Katie Farhood @katiefarhood | 696k |
| 103 |  Simplydaisy @simplydaisy15 | 694k |
Frequently asked questions
Who has the most followed account in this ranking?+
Augusto Weid (@augustowtf) leads with 16.6M followers, ranking number one among the 7,653 profiles tracked in Most Followed Fashion & Beauty Creators on YouTube in United States 2026.
How is the Most Followed Fashion & Beauty Creators on YouTube in United States 2026 ranking compiled?+
It is generated from Orbitvibe's live database of 240 million creators, ordered by current follower count. Every entry shows the creator or brand, its content category, country, and a direct link to the profile.
Can I filter this list by country or category?+
Yes. Use the search box and country selector to narrow the list, sort by followers or engagement, and browse related rankings by platform, country and category from the sidebar.
How often is this list updated?+
The ranking is refreshed regularly from live data. It was last updated on August 31, 2026.
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